Permanant Labor Certification Ads Guidelines and Benefits

Companies understand how important it is to have their permanent labor certification ads written correctly. After all, the government has certain guidelines that businesses must follow when opening up job opportunities to foreign workers.

One of the hugest stipulations is that United States employers must offer positions to U.S. citizens first. This is to ensure that all domestically-born citizens are given the gainful employment they need. In the process, job postings must list requirements for U.S. not international workers. These “help wanted” notices also are supposed to be displayed in a prominent place where workers can see them. For instance, employees must be able to clearly see the job opportunities on a bulletin board.

The job promotions posted by companies must also be published at least 30 days before filing a PERM certification application. It needs to be clearly evident that a company has already advertised to U.S. workers before allowing non-native employment candidates to see “help wanted” notices. As far as wages are concerned, they are usually set by the National Prevailing Wage and Helpdesk Center.

To summarize, any job offered upon placing a PERM certification ad is supposed to offer salaries as what is appropriate for a U.S. worker. In other words, the wage paid to a foreigner for these kinds of positions must be comparable to what a United States citizen would receive.

In any case, the PERM certification program reaches out to international workers who are looking to start a life in the U.S. This initiative, which was started by the government in 2005, has helped many companies find qualified employees for perhaps a slightly lower wage but still within salary guidelines.

In any case, permanent certification ads recruiting first U.S. workers then later foreigners need to be carefully written. For instance, they must contain information about primary job duties and are required to be formatted according to what is considered a verified employment position.

In some cases, the PERM certifications might work hand in hand with the EB-5 program. The EB-5 initiative is one way that businesses can obtain investment money overseas in exchange for a green card.

Permanent Labor Certification Ads Process

Companies requesting permanent labor certification ads often do not understand requirements for recruiting foreign workers. They might mistake the PERM program as one that is designed to help them find cheap labor. However, the main purpose is really to assist employers in providing diverse expertise that could enhance a business’s service to others.

In the process of understanding PERM requirements, an experienced advertising firm will often have the skills needed to help a company properly format permanent certification ads. For instance, an ad agency can proofread an already-written ad and make sure it includes necessary information. One priority, for example, is a complete run-down of job duty details. These employment recruitment fliers and advertisements usually also are required to offer a competitive salary. In addition, these ads need to be formatted based on the existence of verified employment opportunities.

Other information related to permanent labor certification ads usually involves describing job qualifications. This means that all necessary training, education and experience required for securing a specific employment position must be shown in the labor advertisements. As far as the positions advertised, the necessary qualifications must be tailored to the American worker. However, they also should describe prerequisites for foreigner workers especially for perhaps the need for English fluency.

Usually, companies file PERM certification applications online. It is at least 30 days before this application, however, when U.S. companies must first publish ads that offer current employment opportunities to workers within the United States. Then, as long as there are not enough American workers, the next step would be to proceed with the process of recruiting foreign workers.

In any case, the PERM application is typically filed online. This usually includes filling out a 9089 form and proving the prevailing wage as designated by the National Prevailing Wage Center. This process can sometimes take a while to complete. However, there are times when decisions are made about allowing foreign workers into the U.S. within just a few months.

Part of what can move along the permanent employment certification process is properly formatted recruitment ads. An agency that already has written these ads that partners with legal organizations is usually the best source of information.

State SWA Job Order Possible Foreign Scenarios

Sometimes, employers turn to the State Workforce Agency to find out how to legally invite foreign persons to work for them. However, most employers are required to take certain steps before posting a state SWA job order.

The requirements of recruitment vary according to whether or not the intended employment is temporary or permanent. For instance, there are conditions under which job candidates from other countries can come to the U.S. for specific purposes for a set duration. In this case, a nonimmigrant visa is usually issued.

Students and exchange visitors also are allowed to work in the U.S. under certain conditions. This status usually requires authorization from the learning institution they are attending or plan to attend when arriving here permanent labor certification ads. Additionally, this verification must be provided by a Designed School Official such as perhaps a Dean. Verification also must be furnished by a person designated to be a Responsible Officer for exchange visitors.

Some people also might be able to obtain a visa that allows them to come to the United States for business reasons. If so, they must apply for a B-1 visa. One exception to this is if the person is qualified to come into this country via the Visa Waiver Program. Otherwise, they must follow the regular channels for admission into the U.S.

A permanent worker usually is one that has applied for and has been granted immigrant status. This person is now a citizen of the U.S. and can live and work here for the rest of their lives. Many of the foreigners who have entered the United States have arrived upon a PERM certification agreement.

A PERM certification is one that is received by a participating employer who has already sought domestic options. This process, however, usually requires that United States citizens already living in the country to have first chance at job opportunities. It is after this that open positions are then promoted to immigrants.

Whether a company is filing for a state SWA job order or filing for PERM certification, many of the rules are similar. For instance, both agencies require that job postings be listed for a period of at least 10 days and about 30 days minimum to applying for the privilege of allowing foreign workers into the country.

Creating PERM ads can be challenging

Longtime newspaper sales executives say that there is an art and a science to designing the perfect employment ad.

Like any other advertisement, the creators must make a position sound interesting but not too good to be true. Ad creators don’t want to drive people away by including all the unpleasant details, like potential long hours and sometimes challenging working conditions.

But at the same time, an ad shouldn’t be deceptive and not include any of those details – most new hires likely would prefer to have an honest, accurate description of what to expect, rather than hear “it’s wonderful all the time” during the hiring process and start work and have an unpleasant surprise once reality hits.

When an employer is talking about creating effective permanent labor certification ads, there’s a similar blend of creativity and precision involved. There are certain timelines to be met as to where an ad should run and for how long. Postings can also be made in the community where the position is open.

The goal of these ads isn’t necessarily to bring in the best candidate, it’s to make the job appealing to qualified foreign workers but not necessarily appealing to “willing and qualified American workers.”

It’s quite a balancing act, when most busy employers simply want the best woman or man for the job - yesterday.

However, if an employer is interested in helping specific people get their employment requirements for an eventual green card, there is a process in place called PERM.

Employers must take most of the PERM steps themselves, since rules prohibit job applicants from assisting with the process. However, employers are allowed to seek assistance in at least the creation of the recruitment advertising and how and when to place ads.

Because there is crucial wording and a timeline to follow, working with people familiar with this process in creating these ads is a smart move.

For instance, non-professional ads require placing two Sunday ads over a six-month period in a large paper closest to the area where the open position is. Professional positions require two Sunday ads in a local paper or one Sunday ad plus an ad in a professional journal that could be seen by potential domestic and foreign applicants. In addition to these printed publications, there could be other recruitment methods such as radio, a presence at colleges, or other job search sites.